Diwali, the festival of lights, is just around the corner. Along with the spirit of festivities, it also brings positivity, joys and togetherness. In the corporate world, it is even more special because employees get their Diwali bonus. Some get it in monetary terms while some in the form of gifts. These gifts could be anything like juicers, a box of sweets, a corporate gift set, nothing very fancy.
But who has put a limit on these bonuses? This year, a Chennai-based company has broken all rules and records. It is making headlines and rightly so. Recently, the company has done something very unusual. As a Diwali bonus, it has gifted its employees 29 bikes and 28 cars to appreciate their efforts and acknowledge their contribution to the company’s growth. The cars include Maruti Suzuki, Hyundai, Tata Motors and even Mercedes Benz.
A Dream Reward
Today, when most companies limit the Diwali bonuses to a few bucks, this company, Team Detailing Solutions, founded in 2005, has taken it to a whole new level. It believes in appreciating the employees’ efforts and decided to take the road less travelled to boost the employees’ morale. Imagine getting a brand new bike or a car as a gift, that too, not from your parents, siblings or spouse, but from the company you work in. Unreal, but it is true for the people working here. Additionally, the company, which boasts about 180 skilled employees, also offers financial support to their weddings. For this, it has recently raised the fund from Rs 50,000 to now Rs 1 Lakh. Appreciation has always been directly proportional to productivity, and with gifts like these, the performance improves manifold.
The New Age of Corporate Gifting
It is such an ironic time for this news to be out. There are some companies that are letting go of their not-so-efficient clients in the name of cutting costs and there are employees who are complaining about the toxic work environment. But this is not the case at all workplaces. Today, with rising awareness about mental health and wellness, there is a visible shift in the attitude of organisations towards their workforce. Now, firms understand that work-life balance is important and that rewards and appreciation matter a lot in bringing about productivity. If a person will keep working without being appreciated, or feels that his efforts are not adequately acknowledged, eventually his enthusiasm will start to fade away.
As a result, companies have started offering hybrid work models. While some jobholders now enjoy timely appraisals or bonuses for the above-stated reason, the Chennai-based It company has gone above and beyond with its unusual Diwali bonus for its employees. These people who come from modest backgrounds, now get to enjoy the luxuries of their lifetime. This gesture tells us not only about the company’s success, but also about its strong employee-centric culture. This also will directly lead to employee retention and increased productivity. According to Sridhar Kannan, Managing Director of the Company, it is an effort to show appreciation and gratitude to employees who have worked tirelessly to take the company to the height it is at today.
Conclusion
The Structural steel design and detailing firm has set the bars very high with its grand gesture. For years to come, it will be a reminder to appreciate a team’s relentless efforts in the corporate world and otherwise. With a wider acceptance of a positive work environment, other companies might start following in these footsteps and who knows? Maybe next year we see more companies coming up with such generous gifts for their employees. Irrespective of the form, appreciation goes a long way in boosting morale and efficiency.
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